
NSF Org: |
CCF Division of Computing and Communication Foundations |
Recipient: |
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Initial Amendment Date: | July 8, 2011 |
Latest Amendment Date: | July 8, 2011 |
Award Number: | 1101717 |
Award Instrument: | Standard Grant |
Program Manager: |
Tracy Kimbrel
CCF Division of Computing and Communication Foundations CSE Directorate for Computer and Information Science and Engineering |
Start Date: | September 1, 2011 |
End Date: | August 31, 2016 (Estimated) |
Total Intended Award Amount: | $333,327.00 |
Total Awarded Amount to Date: | $333,327.00 |
Funds Obligated to Date: |
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History of Investigator: |
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Recipient Sponsored Research Office: |
633 CLARK ST EVANSTON IL US 60208-0001 (312)503-7955 |
Sponsor Congressional District: |
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Primary Place of Performance: |
633 CLARK ST EVANSTON IL US 60208-0001 |
Primary Place of
Performance Congressional District: |
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Unique Entity Identifier (UEI): |
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Parent UEI: |
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NSF Program(s): | Inter Com Sci Econ Soc S (ICE) |
Primary Program Source: |
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Program Reference Code(s): |
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Program Element Code(s): |
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Award Agency Code: | 4900 |
Fund Agency Code: | 4900 |
Assistance Listing Number(s): | 47.070 |
ABSTRACT
Mechanism design lays the economic foundations for the design and analysis of economic institutions, social and computer protocols, service provisioning, and other applications where participants may act selfishly in their own best interest. A common paradigm for real-world mechanism design is trial and error: a mechanism is proposed, it is executed, then changes are made to it based on its performance. In order to make these changes an econometric analysis must be undertaken, i.e., the participants' actions in the mechanism (assumed to be in equilibrium) must be reverse engineered to obtain the participants' preferences. Using these inferred preferences, potential changes to the mechanism can be evaluated and ranked. While mechanism design theory for the most part relies on knowledge of the market, real world mechanisms tend to do some market analysis on the fly. The PIs research will combine econometric inference with mechanism design theory to investigate the econometric properties of mechanisms and design mechanisms that are simultaneously good at market analysis and exploiting that information to attain an objective specified by the mechanism designer.
This research program will introduce econometric techniques to computer science and will bring together topics from computer science and economics that have yet to be studied together. For example, these issues are very important in practice, especially in the rapidly growing areas of sponsored search and targeted display advertising. Auction mechanisms have been deployed for pricing and placement of advertisements and a major challenge is in adjusting the mechanisms in response to past data.
PUBLICATIONS PRODUCED AS A RESULT OF THIS RESEARCH
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PROJECT OUTCOMES REPORT
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This Project Outcomes Report for the General Public is displayed verbatim as submitted by the Principal Investigator (PI) for this award. Any opinions, findings, and conclusions or recommendations expressed in this Report are those of the PI and do not necessarily reflect the views of the National Science Foundation; NSF has not approved or endorsed its content.
Last Modified: 12/14/2016
Modified by: Jason D Hartline
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