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IU study: Copycats pave the way to problem-solving success

January 15, 2014

a screen capture of Creature League It often is better to be surrounded by copycats than innovators, according to a new Indiana University (IU) study. Imitators, say researchers, "often make their own improvements to the original solution, and these can, in turn, be adopted and improved upon by the originator and others." In such fields as medicine, software development or art, where there are a "huge number of ideas with unknown potential," having copycats around you can provide an edge. Full Story

Indiana University

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