Abstract: 

Cyber Dialogue initiated the Cybercitizen Finance Survey in 1998. This new survey is intended to track consumer demand for on-line financial services, particularly brokerage/investing, banking, credit card, and insurance services. Cyber Dialogue is a commercial, for-profit market research organization.

Survey first fielded in June 1998.

Data from the Cybercitizen Finance Survey is available in reports, a complete data summary book, and unlimited access to the data by subscribers through an on-line browser. No price information is readily available.

Demographics/Internet access/Internet usage/Business usage/Personal finance

http://www.cyberdialogue.com/index_4.html.

Purpose of Data Collection: To track consumer demand for on-line financial services, particularly brokerage investing, banking, credit card, and insurance services.

Survey Method:  Random digit dial telephone survey with replacement sampling for nonresponse.

Survey Design:  The target population is Americans age 18 and over. Responses include data from 1,000 U.S. adult Internet users and 500 adult nonusers. More than 150 questions focus on consumer financial planning activities both on and off the Internet. Cyber Dialogue reports that "The definition of 'online use' utilized to establish the 1,000 completed user interviews required randomly identified U.S. adults aged 18 years or older to confirm that they use commercial on-line services or one or more Internet applications for business, personal, or academic purposes." No detailed data on response rates is readily available.

Variables Collected:  No detailed information is readily available.

Statistical Reliability:  No information is readily available.

No other information on the methodology or statistical reliability of this survey is readily available.

The text of survey questions is not available on-line.

Cyber Dialogue
304 Hudson Street, 6th Floor
New York, NY 10013
Phone: (212) 255-6655
Fax: (212) 255-6622